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Are You Making These Costly Copy Errors?

Dennis Hensley, speaking on the importance of details, mentioned one freelance writer whose entire thirty-five-hundred- word article on food preparation techniques was rejected because the author spelled ptomaine without the letter “p” at the beginning. The editor reasoned that if the writer didn’t bother to double-check the spelling, he might not have checked the other food safety facts in the article. If so,

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